About fwm
What we’re doing. Why we’re doing it.
Half of the American workforce now is made up of women. Of those 69 million women, half say they are dissatisfied in their careers, and two-thirds say they want more time for themselves and their families.*
We think it’s time someone reach out to those 30+ million working women and help them find what matters to them: a better career life, a better personal life, and a better balance between the two.
And so, we’ve created fwm™, finding what matters -- the single largest network of career/life experts and resources anywhere, devoted to providing working women with answers, encouragement, support and guidance on all issues related to career success and life balance.
Our interactive website, findingwhatmatters.com, launching spring 2008, is where millions of working women will connect to find the insight and resources they need, including:
FWM Contributors - Led by Carolyn Kepcher, fwm’s network of career/life contributors will be second to none, consisting of nationally esteemed authors, speakers, coaches, executives and celebrities who provide fresh, honest, succinct, and unique insights to timely topics.
Compelling Content - findingwhatmatters.com will boast the largest and fastest-growing library of career/life information and resources anywhere. Our team is in constant search for the most current and compelling news and issues. This, combined with contributor, in-house and user-generated content, will make us truly unique and incredibly relevant.
An Unparalleled Community - The “My Space” for today’s working woman, findingwhatmatters.com’s community will be a professional and trusted forum providing women with like-minded peers and mentors who share and encourage one another in an environment of honesty, support, humor and inspiration.
Why do we offer all this? Because it matters. To us, to you, to millions of women the world over. We do what we do because we feel passionately about creating one source that finally brings us all together, to discuss what matters. (And to have fun doing it!)
Why should you join us, and secure your spot on the most relevant career/life site known to women? Simply put…is there any good reason not to?
* Source: US Census 2006